{"id":367836,"date":"2021-01-28T18:17:10","date_gmt":"2021-01-28T15:17:10","guid":{"rendered":"https:\/\/alegria-realestate.com\/?p=367836"},"modified":"2025-08-14T21:27:29","modified_gmt":"2025-08-14T18:27:29","slug":"wildberries-and-pepco-enter-the-spanish-market","status":"publish","type":"post","link":"https:\/\/alegria-realestate.com\/de\/articles\/news\/wildberries-and-pepco-enter-the-spanish-market","title":{"rendered":"Wildberries und Pepco betreten den spanischen Markt"},"content":{"rendered":"

Trotz der aktuellen Situation zieht Spanien weiterhin ausl\u00e4ndische Investoren<\/a> an. So wurde im Januar 2021 bekannt, dass sich zwei gro\u00dfe Unternehmen aus Osteuropa auf den Eintritt in den spanischen Markt vorbereiten. Die Rede ist von Pepco, einer polnischen Einzelhandelskette, die sich auf den Verkauf von Kleidung und Haushaltswaren zu erschwinglichen Preisen spezialisiert hat, und von Wildberries, das oft als \u201erussisches Amazonas\u201c bezeichnet wird. Pepco plant, im Fr\u00fchjahr zwei Filialen in Spanien zu er\u00f6ffnen \u2013 in Castellon und Alicante<\/a> . Zu den Zukunftspl\u00e4nen des Unternehmens geh\u00f6rt die Er\u00f6ffnung von zehn weiteren Filialen in St\u00e4dten mit mehr als 50.000 Einwohnern. Was Wildberries betrifft, plant das Unternehmen, nach und nach Repr\u00e4sentanzen in ganz Westeuropa zu er\u00f6ffnen. Das erste Land war Deutschland, nun folgen Spanien, Frankreich und Italien. Konkrete Termine f\u00fcr die Er\u00f6ffnung von Repr\u00e4sentanzen in den genannten L\u00e4ndern hat das von Tatyana Bakalchuk gegr\u00fcndete Unternehmen noch nicht bekannt gegeben. Voraussichtlich wird dies im Sommer geschehen. Sobald eine Wildberries-Repr\u00e4sentanz in Spanien er\u00f6ffnet wird, haben Kunden in diesem Land Zugriff auf mehr als 4 Millionen Produkte von 40.000 Marken. Die Pepco-Gruppe wurde 2004 in Polen gegr\u00fcndet und verf\u00fcgt heute \u00fcber ein Netzwerk von mehr als 2.100 Filialen in mehr als 10 L\u00e4ndern. Das Produktsortiment von Pepco umfasst Haushaltswaren, Spielzeug, Kleidung und Schuhe f\u00fcr Kinder und Erwachsene. Mehr als 18 Millionen Menschen besuchen jeden Monat die Filialen der Kette. Bevorzugt er\u00f6ffnet der Konzern Einzelhandelsfilialen in Kleinst\u00e4dten. Wildberries wurde 2004 gegr\u00fcndet und heute wird seine Website t\u00e4glich von mehr als 8 Millionen Nutzern besucht. Im Jahr 2019 erzielte das Unternehmen einen Umsatz von 3,1 Milliarden Euro, fast doppelt so viel wie im Jahr zuvor. Die Produktpalette von Wildberries umfasst Kleidung, Schuhe, Kosmetik, Accessoires, Schmuck, B\u00fccher usw. Heute besch\u00e4ftigt das Unternehmen mehr als 53.000 Mitarbeiter.<\/p>","protected":false},"excerpt":{"rendered":"

Trotz der aktuellen Situation zieht Spanien weiterhin ausl\u00e4ndische Investoren\u2026<\/p>\n","protected":false},"author":18,"featured_media":367837,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-367836","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\n\u00ab\u0420\u0443\u0441\u0441\u043a\u0438\u0439 Amazon\u00bb Wildberries \u0438 \u043f\u043e\u043b\u044c\u0441\u043a\u0430\u044f \u0442\u043e\u0440\u0433\u043e\u0432\u0430\u044f \u0441\u0435\u0442\u044c Pepco \u0432\u044b\u0445\u043e\u0434\u044f\u0442 \u043d\u0430 \u0438\u0441\u043f\u0430\u043d\u0441\u043a\u0438\u0439 \u0440\u044b\u043d\u043e\u043a<\/title>\n<meta name=\"description\" content=\"\u0414\u0432\u0435 \u043a\u0440\u0443\u043f\u043d\u0435\u0439\u0448\u0438\u0445 \u0442\u043e\u0440\u0433\u043e\u0432\u044b\u0445 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