{"id":2302602,"date":"2026-10-23T17:27:18","date_gmt":"2026-10-23T14:27:18","guid":{"rendered":"https:\/\/alegria-realestate.com\/?p=2302602"},"modified":"2026-10-26T18:18:00","modified_gmt":"2026-10-26T15:18:00","slug":"international-companies-rank-spain-among-europes-top-investment-destinations","status":"publish","type":"post","link":"https:\/\/alegria-realestate.com\/fr\/articles\/investment\/international-companies-rank-spain-among-europes-top-investment-destinations","title":{"rendered":"Les entreprises internationales placent l\u2019Espagne parmi les principaux march\u00e9s d\u2019investissement en Europe"},"content":{"rendered":"<p>Les entreprises internationales restent optimistes quant au march\u00e9 europ\u00e9en, et l\u2019Espagne figure parmi les destinations privil\u00e9gi\u00e9es pour leurs futurs investissements, selon l\u2019enqu\u00eate Deutsche Bank Global Sentiment Survey on Europe 2026.<\/p>\n<p>L\u2019enqu\u00eate a recueilli les r\u00e9ponses de 1 200 cadres dirigeants et d\u00e9cideurs issus de 13 march\u00e9s hors d\u2019Europe. Les entreprises qu\u2019ils repr\u00e9sentent sont d\u00e9j\u00e0 pr\u00e9sentes en Europe ou envisagent de s\u2019y implanter.<\/p>\n<h2>L\u2019Europe reste la premi\u00e8re r\u00e9gion d\u2019investissement<\/h2>\n<p>Plus d\u2019un tiers des personnes interrog\u00e9es, soit 35%, consid\u00e8rent l\u2019Europe comme la r\u00e9gion du monde la plus attractive pour les affaires. Elle devance l\u2019Asie-Pacifique hors Chine (24%), l\u2019Am\u00e9rique du Nord (19%), le Moyen-Orient (10%), la Chine (6%) et l\u2019Am\u00e9rique latine (5%).<\/p>\n<p>L\u2019Espagne figure parmi les cinq destinations europ\u00e9ennes les plus souvent envisag\u00e9es pour de futurs investissements. Elle a \u00e9t\u00e9 cit\u00e9e par 20% des r\u00e9pondants, \u00e0 \u00e9galit\u00e9 avec l\u2019Italie. Les Pays-Bas obtiennent 22%. L\u2019Allemagne (56%), le Royaume-Uni (47%) et la France (35%) arrivent devant.<\/p>\n<p>Le rapport souligne que les multinationales sont d\u00e9j\u00e0 implant\u00e9es en Espagne ou envisagent d\u2019y accro\u00eetre leurs investissements. Pour en savoir plus sur la r\u00e9partition des investissements directs \u00e9trangers en Espagne, consultez notre article sur <a href=\"https:\/\/alegria-realestate.com\/fr\/articles\/investment\/madrid-attracts-over-half-of-fdi\">les investissements \u00e0 Madrid<\/a>.<\/p>\n<h2>Les entreprises voient un potentiel de croissance et d\u2019innovation<\/h2>\n<p>L\u2019attractivit\u00e9 de l\u2019Europe ne repose pas uniquement sur la s\u00e9curit\u00e9 juridique et institutionnelle. Les perspectives de croissance du march\u00e9 europ\u00e9en sont cit\u00e9es par 74% des r\u00e9pondants, tandis que 71% soulignent son potentiel d\u2019innovation, notamment dans l\u2019adoption de l\u2019intelligence artificielle. Par ailleurs, 71% consid\u00e8rent l\u2019Europe comme une r\u00e9gion \u00e9conomiquement r\u00e9siliente, capable de faire face aux d\u00e9fis g\u00e9opolitiques mondiaux.<\/p>\n<p>L\u2019enqu\u00eate met \u00e9galement en \u00e9vidence les projets d\u2019expansion des entreprises. 61% des r\u00e9pondants investissent d\u00e9j\u00e0 en Europe et pr\u00e9voient d\u2019y d\u00e9velopper leurs activit\u00e9s au cours des cinq prochaines ann\u00e9es. 33% ne sont pas encore pr\u00e9sents sur le continent, mais envisagent ou pr\u00e9parent leur entr\u00e9e sur le march\u00e9 durant cette p\u00e9riode. Seuls 6% des entreprises d\u00e9j\u00e0 implant\u00e9es en Europe n\u2019ont pas de projet d\u2019expansion.<\/p>\n<h2>Les d\u00e9fis du march\u00e9 europ\u00e9en<\/h2>\n<p>Malgr\u00e9 ces perspectives favorables, les obstacles transfrontaliers continuent de r\u00e9duire l\u2019attractivit\u00e9 de l\u2019Europe. 43% des r\u00e9pondants estiment que leur impact est important ou tr\u00e8s important, 42% le jugent mod\u00e9r\u00e9 et 15% le consid\u00e8rent faible ou inexistant.<\/p>\n<p>Les dirigeants ont \u00e9galement identifi\u00e9 des domaines dans lesquels l\u2019Europe ne dispose pas encore d\u2019un avantage net par rapport aux autres r\u00e9gions : la comp\u00e9titivit\u00e9 des co\u00fbts de main-d\u2019\u0153uvre (42%), l\u2019environnement fiscal (44%), ainsi que le co\u00fbt de l\u2019\u00e9nergie et la rapidit\u00e9 des proc\u00e9dures d\u2019autorisation et d\u2019octroi de licences (47% chacun).<\/p>\n<p><a href=\"https:\/\/www.db.com\/what-we-do\/focus-topics\/europe\/\" target=\"_blank\" rel=\"noopener\">En savoir plus sur l\u2019enqu\u00eate Deutsche Bank Global Sentiment Survey on Europe 2026<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>Les entreprises internationales restent optimistes quant au march\u00e9 europ\u00e9en,\u2026<\/p>\n","protected":false},"author":34,"featured_media":2302603,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[953],"tags":[],"class_list":["post-2302602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-investment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Les entreprises \u00e9trang\u00e8res placent l\u2019Espagne parmi les cinq destinations prioritaires pour investir<\/title>\n<meta name=\"description\" content=\"Une enqu\u00eate de Deutsche Bank men\u00e9e aupr\u00e8s de 1 200 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